Dan Snyder. Odds are, that name provokes a reaction in you that falls somewhere on a uniquely calibrated scale. Unlike nearly every other mathematical expression of value, The Snyder Meter exists within two negative extremes: snickering derision and outright disgust. This guy has taken one of the most storied franchises in the NFL and systematically turned it into a sad, awful punchline. If half the stories of Snyder's shameless money-grubbing, furiously petty retributions, and complete disregard for Redskins employees and fans contained even a modicum of truth, it'd be solid grounds for declaring the guy a certified dick. Unfortunately for football lovers in the greater D.C. area, pretty much none of these sordid tales are apocryphal. And, because he's Dan Snyder, we've got another gem to add to his already bloated resume of pathetic asshole-itude.
As you know, in one of the few semi-justifiable decisions since he began his reign of terror, Snyder approved trading several Redskins draft picks to grab QB Robert Griffin III with the second pick of this year's NFL draft, and the former Baylor signal caller projects to be a superstar in every sense of the word. So then, it's smart, basic PR 101 to give your well-spoken, endearing, humble, tailor-made-to-be-adored-by-fans-around-the-league young stud gunslinger a big press event, right? Let the kid introduce himself officially to the league as a part of your organization, flash a few smiles, make a few quips, and speak earnestly of his aspirations for himself and the Redskins for the upcoming season. This isn't a head case apt to shoot his mouth off and say something stupid; you've basically been gifted a truckload of stellar free publicity just by putting the media in a room with the kid and letting things take their course. What could possibly go wrong?
Oh right; the idiotic megalomaniac of an owner could decide to ruin the first truly positive thing that's happened to the team in
years decades a really long freaking time by engaging in an utterly needless display of territorial dick-swinging. Turns out that in addition to the Redskins, Dan Snyder also owns D.C. sports radio station ESPN 980 (WTEM, the irony of whose call letters should be noted.) Anywho, last Wednesday, during this big-time media event that was being covered by a boatload of press organizations at both local and national levels, Snyder decided that rival Washington sports station WJFK (106.7 The Fan) would no-way, no-how be allowed to cover Griffin's presser. Reportedly, the station's personnel were told that if they persisted in trying to broadcast the event, their media credentials and those of all WJFK staff would be pulled, possibly in perpetuity. No coming in the stadium, no interviewing players, coaches, or other team staff, no access whatsoever. Was the team within its rights? Yup; exclusivity coverage rights can be granted by NFL teams at any time. That doesn't change the fact that it was yet another supremely stupid, petty, and myopic move that will do nothing but incite the ire of fans and media; par for the course with Snyder and the Redskins.
On a related note, was Dan Snyder hired as a consultant when NBC and Twitter were planning their 2012 Olympics coverage? What? I'm just asking.
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